Ryan Reynolds the New Face of L’Oreal Paris

Ryan Reynolds the New Face of L’Oreal Paris

Ryan Reynolds is the new face of L’Oreal Paris

Cosmetics brand, L’Oreal Paris have unveiled their newest face to join their ranks of celebrity spokespeople, in the form of 37 year old Canadian actor Ryan Reynolds.

With his bold, masculine good looks, and infallible charm Ryan Reynolds ‘charismatic man of action’ is the new spokesman of the L’Oreal Paris Men Expert Hydra Energetic range.

“Ryan Reynolds is the perfect embodiment of the contemporary man: genuine, uninhibited, strong and powerfully charming. Incredibly talented, he strikes as an enthusiastic and generous actor, a perfect match for Men Expert. We’re thrilled to welcome him, especially since 2014 marks the 10th Anniversary this year! What a great way to celebrate.” said Cyril Chapuy, Brand Global President.

ryan reynolds the new face of l'oreal paris men expert range hydra energetic

“I feel honored and excited to join Men Expert, a brand that represents the essence of modernity, edginess and technology. I love the driving force that leads it to constantly provide the best products for men like me who are always doing 1000 things at the same time.” said Ryan.

The behind the scenes video of Hollywood heart-throb shows Reynolds in a series of both black and white and colour shots by photographer Kenneth Willardt.

Personally, as far as favourites go, we are torn between the action shot of him racing across the studio, and the smouldering shot of him in the rain. But you can be the judge.

This year Reynold fans can look forward to seeing him in star in Atom Egoyan’s The Captive, Marjane Satrapi’s The Voices, and he will soon begin filming Anna Boden and Ryan Fleck’s Mississippi Grind.

Ryan Reynolds joins the L’Oreal family alongside Hugh Laurie, Jennifer Lopez, Julianne Moore, Eva Longoria and wife Blake Lively.

Well Ryan Reynolds, what can we say?  You are definitely worth it!

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