Dannii Minogue Petites for Target collection will be available from August 7th but you can get ahead of the fashionistas by seeing the collection here on Makeup Files.com.au.
As part of the ongoing ‘Designers for Target’ collaboration, X Factor judge, celebrity and renowned petite fashion icon, Dannii Minogue, has created a range exclusively for Target. Target’s Managing Director, Stuart Machin, says the chain often receives feedback from petite customers struggling to find stylish clothing that fits properly.
“More than one third of Australian women aged 14 – 39 and 43% of women over 40 stand less than 5’ 3”. We think Dannii’s range will quickly find its way into wardrobes across the country”
Dannii Minogue is 5’ 2” so understands very well the challenges for women with smaller frames. Target believes petite women will respond to Danni’s designs because she has, by her own admission, spent a lifetime getting clothes altered. And for a busy, working mum and international traveller time spent finding and then altering clothing is time that could be better spent.
“My new range is aimed at taking the hard work and additional cost out of finding petite fitted clothing, says Dannii Minogue”
The range is offered in sizes 4 to 16 so everyday petite women can buy stylish clothing that will enable them to feel part of the fashion world, says Dannii. She says she has been shopping at Target since she was a young girl and now shops there with her son. So collaborating with Target on an exciting collection has delighted her.
Watch what Dannii has to say about her new collection.
The Dannii Minogue for Target Petites collection will launch in-store andon August 7th, with prices ranging $39 to $89. The first collection will be followed by two more in the six months following and will be available in 100 across the country as well as online at target.com.au. #Danniifortarget
Are you a petite woman? What do you think of the new Dannii Minogue Petites for Target collection? We’d love to see your petite style so please post on our Instagram page.